What is Customer Journey Analytics (CJA)?

1 company with a published answer

  1. WolfSellers

    “CJA is the evolution of Adobe Analytics on Adobe Experience Platform. Enables cross-channel analysis (web + mobile + offline + CRM + product analytics) on raw data in AEP, with a unified 360° profile. Uses Analysis Workspace like Adobe Analytics, but with XDM schemas and flexible data. Adobe is progressively migrating clients to CJA.”

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Surface ID
urn:readyscan:corpus:buyer-question:wolfsellers-q141498797-answer-46d9231ea25f70ca101e
Material fingerprint
fnv1a64:cd6eec3633b2a882
Membership fingerprint
fnv1a64:30680c424fefd1bb
Published
2026-10-31
Modified
2026-10-31
ready-scan-subjects/Q141498797
revision Q141498797:content:18f83757ce86d98f

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