{"schemaVersion":"ready-scan.discovery-surface.v1","id":"urn:readyscan:corpus:buyer-question:sonder-q140528101-answer-656bad8a46f974aa205d","key":"buyer_question:sonder-q140528101-answer-656bad8a46f974aa205d","kind":"buyer_question","slug":"sonder-q140528101-answer-656bad8a46f974aa205d","canonicalUrl":"https://directory.readyscan.ai/corpus/buyer-question/sonder-q140528101-answer-656bad8a46f974aa205d","machineUrl":"https://directory.readyscan.ai/discovery/corpus/buyer-question/sonder-q140528101-answer-656bad8a46f974aa205d.json","datePublished":"2026-10-27","dateModified":"2026-10-27","materialFingerprint":"fnv1a64:7d87888c14ccbe9e","membershipFingerprint":"fnv1a64:ffeccaabb6c27a9d","relatedEntitySlugs":["sonder-q140528101"],"relatedSurfaceKeys":["buyer_question:sonder-q140528101-answer-22c45957912e51582ed1","buyer_question:sonder-q140528101-answer-22cb264227f2bd60b141","buyer_question:sonder-q140528101-answer-7a41193ec12ac5d698f6","buyer_question:sonder-q140528101-answer-8f8ed159e62cd834d173","evidence:sonder-q140528101"],"sourceIds":["ready-scan-subjects"],"provenance":[{"snapshotId":"sonder-q140528101-content-711cb8cca5b0847a-snapshot","sourceId":"ready-scan-subjects","sourceRecordId":"Q140528101","sourceRevisionId":"Q140528101:content:44871e99f5f4af6c","sourceContentHash":"fnv1a64:10776ed8ece9091c","recordRevisionId":"Q140528101:content:44871e99f5f4af6c","recordContentHash":"fnv1a64:9653659e96378212","sourceCanonicalUrl":"https://sondermedia.com/","sourceModifiedAt":"2026-10-27T14:04:55.841Z","observedOn":"2026-10-27","permission":{"basis":"public_information","evidenceUrl":"https://sondermedia.com/"},"attributionUrl":"https://sondermedia.com/"}],"quality":{"method":"same_kind_unique_trigram_floor","minimumUniqueTrigramRatio":0.3,"status":"passed"},"title":"How much of owned media's value is captured today?","summary":"Cited source answers across 1 active corpus record.","question":"How much of owned media's value is captured today?","answers":[{"entitySlug":"sonder-q140528101","entityName":"Sonder","answer":"“Less than 30% of owned media's commercial potential is currently captured. The majority remains underleveraged.”","sourceUrls":["https://sondermedia.com/"]}]}