{"schemaVersion":"ready-scan.discovery-surface.v1","id":"urn:readyscan:corpus:evidence:nothing-q139175593","key":"evidence:nothing-q139175593","kind":"evidence","slug":"nothing-q139175593","canonicalUrl":"https://directory.readyscan.ai/corpus/evidence/nothing-q139175593","machineUrl":"https://directory.readyscan.ai/discovery/corpus/evidence/nothing-q139175593.json","datePublished":"2026-07-29","dateModified":"2026-10-19","materialFingerprint":"fnv1a64:b273c02ca7774c23","membershipFingerprint":"fnv1a64:40b1716971d1b176","relatedEntitySlugs":["nothing-q139175593"],"relatedSurfaceKeys":["buyer_question:nothing-q139175593-answer-1e83386e7b96ae8d3823","buyer_question:nothing-q139175593-answer-c5c5eba6e0a8a2025a8c","buyer_question:nothing-q139175593-answer-d1745a0bcdeda15a0f8e","buyer_question:nothing-q139175593-answer-fc4003169cb1a4143b35"],"sourceIds":["ready-scan-subjects"],"provenance":[{"snapshotId":"nothing-q139175593-content-97571618fa2e0761-snapshot","sourceId":"ready-scan-subjects","sourceRecordId":"Q139175593","sourceRevisionId":"Q139175593:content:d7bf87d5a11c47b3","sourceContentHash":"fnv1a64:79cf8f4e5e6a6956","recordRevisionId":"Q139175593:content:d7bf87d5a11c47b3","recordContentHash":"fnv1a64:76a9282c042fb74f","sourceCanonicalUrl":"https://nthg.fr/","sourceModifiedAt":"2026-10-19T22:54:32.075Z","observedOn":"2026-10-19","permission":{"basis":"public_information","evidenceUrl":"https://nthg.fr/"},"attributionUrl":"https://nthg.fr/"}],"quality":{"method":"same_kind_unique_trigram_floor","minimumUniqueTrigramRatio":0.3,"status":"passed"},"title":"Nothing — company guide","summary":"Nothing: “Nothing is a Paris-based influencer marketing agency specialized in TikTok and Instagram. Since 2020, Nothing has supported brands and music labels with a network of 500+ vetted creators, 1,500+ campaigns delivered and 5 billion organic views generated for Disney, Sony Music, Universal Music, Warner Music, L'Oréal, Prime Video, Ticketmaster and Deezer.”","facts":[{"id":"content-native-digital-agencies-b3ca4f6c508a3aa0-a-c3fc51409781f3374246","label":"Nothing","value":"“Nothing is a Paris-based influencer marketing agency specialized in TikTok and Instagram. Since 2020, Nothing has supported brands and music labels with a network of 500+ vetted creators, 1,500+ campaigns delivered and 5 billion organic views generated for Disney, Sony Music, Universal Music, Warner Music, L'Oréal, Prime Video, Ticketmaster and Deezer.”","sourceUrls":["https://nthg.fr/en/"]},{"id":"content-native-digital-agencies-b3ca4f6c508a3aa0-a-d1745a0bcdeda15a0f8e","label":"What is Nothing?","value":"“Nothing (NTHG) is a Paris-based TikTok agency specialized in influencer marketing and viral content creation. Since 2020, Nothing has generated over 5 billion views for brands like Disney, Sony Music, Universal and Xiaomi.”","sourceUrls":["https://nthg.fr/en/"]},{"id":"content-native-digital-agencies-b3ca4f6c508a3aa0-a-fc4003169cb1a4143b35","label":"What services do you offer?","value":"“TikTok content creation, influencer campaigns with 500+ vetted creators, social advertising (TikTok Ads, Meta Ads), video production, editorial strategy, community management and product placement in music videos.”","sourceUrls":["https://nthg.fr/en/"]},{"id":"content-native-digital-agencies-b3ca4f6c508a3aa0-a-c5c5eba6e0a8a2025a8c","label":"How does a campaign with you work?","value":"“Brief, creator selection, content production and amplification. You track everything in real time via your dedicated dashboard. From brief to final reporting, expect 3 to 6 weeks.”","sourceUrls":["https://nthg.fr/en/"]},{"id":"content-native-digital-agencies-b3ca4f6c508a3aa0-a-1e83386e7b96ae8d3823","label":"How does Nothing select TikTok creators?","value":"“We assess each creator on several criteria: real engagement rate, content quality, brand affinity, audience demographics and collaboration history. Our network of 500+ creators is vetted and continuously updated.”","sourceUrls":["https://nthg.fr/en/"]}]}