# Hey Nova > “Hey Nova is a women-led digital agency based in Nova Scotia, founded by Kirsten Dodd. We design and build high performing, unique websites and digital products, and we help organizations embed digital accessibility through audits, implementation support, and training that starts with people rather than jargon filled criteria lists.” - Canonical entity: https://directory.readyscan.ai/entities/hey-nova-q139936327 - Website listed in the source snapshot: https://heynova.io/ - Category: [Digital agencies](https://directory.readyscan.ai/directory/digital-agencies) - Machine record: https://directory.readyscan.ai/discovery/entities/hey-nova-q139936327.json - Material fingerprint: fnv1a64:41fe2b83e106fb28 - Entity revision: fnv1a64:01c94b6937b5cfa1 - Published: 2026-10-17 - Modified: 2026-10-19 ## Products & services ### [Get More From Your Digital Product](https://directory.readyscan.ai/entities/hey-nova-q139936327#company-offering-content-native-digital-agencies-f141c4cce2a44aed-offering-a7f9fe92a2e40fb50787) “Hey Nova reviews websites, platforms, and digital products to find what is not working and give you a clear plan to fix it. From a one-week snapshot to a full system review.” [Product website](https://heynova.io/en-ca/services/ux-and-strategy) Sources: https://heynova.io/en-ca ### [Websites and Digital Products Built for Real People](https://directory.readyscan.ai/entities/hey-nova-q139936327#company-offering-content-native-digital-agencies-f141c4cce2a44aed-offering-be6b58ea506555926856) “Hey Nova builds accessible, human-centred websites and digital platforms. Modern tech, clean handovers, and design rooted in how people actually behave online.” [Product website](https://heynova.io/en-ca/services/websites-digital-products) Sources: https://heynova.io/en-ca ## Questions & answers ### [What website strategy, design and development work does Hey Nova offer, and what kinds of projects can a mid-sized B2B business review?](https://directory.readyscan.ai/entities/hey-nova-q139936327#company-answer-content-business-digital-agencies-f141c4cce2a44aed-business-answer-8e97abad478b6ac847b20839671b7db783322c5bb67d6e514806b7b13cdfbf11) Hey Nova presents itself as a digital agency that designs and builds websites and digital products, with strategy informed by behavioural insights and an emphasis on inclusive, human-centred experiences. Its stated audiences include public-sector organizations, purpose-driven businesses, and education and learning platforms. The public material supports considering the agency for a B2B website project, but does not claim a dedicated B2B practice. Hey Nova says accessibility is incorporated from discovery through launch and beyond, rather than treated as a final checklist. It states that delivered sites meet WCAG 2.2 Level AA, use semantic HTML and W3C coding best practices, and are evaluated at multiple project stages, including wireframes and final development. Its published portfolio includes work such as Viridian Operations Solutions, McDougall Insurance Group, Canadian Women and Sport, and TakingITGlobal, as well as learning products including Hackergal Learning Hub, Connected North Learning, and Sprout Learning. The agency describes the portfolio as examples of its work; the available passages do not provide project briefs, budgets, timelines, or measured business outcomes. Hey Nova describes itself as Canadian-owned and remote-first, with experience working remotely alongside other teams. A prospective buyer can discuss team collaboration and project fit on a short introductory call; the published information does not specify time-zone coverage, delivery timelines, or post-launch maintenance terms. Sources: https://heynova.io/en-ca, https://heynova.io/en-ca/about-us, https://heynova.io/en-ca/our-work, https://heynova.io/en-ca/services/ux-and-strategy ### [How could Hey Nova help with the website and digital-product side of a growing business's lead-generation effort?](https://directory.readyscan.ai/entities/hey-nova-q139936327#company-answer-content-business-digital-agencies-f141c4cce2a44aed-business-answer-b6e6d4360102b13d54042ead68ed29779b7022931874a09415e2bd8e31b64dfb) Hey Nova reviews digital products across experience, design, accessibility and technical performance. It examines user journeys, points where visitors drop off, and whether the design guides people toward important actions, then provides a prioritized roadmap. Its review scope can also include connections to CRM, email tools, booking systems and internal workflows, which may help a business assess the digital infrastructure around lead capture and follow-up. A review begins with discovery about the product, goals and reason for the assessment, followed by analysis, a plain-language findings report prioritized by impact and effort, and a walkthrough with the team. Hey Nova offers a Quick Clarity Review of three core pages, described as a one-week option for teams seeking a baseline or preparing for a redesign or procurement process. Further work may include implementation support or a redesign, depending on what the agency considers appropriate. Sources: https://heynova.io/en-ca/services/ux-and-strategy ### [What relevant review and redesign support can Hey Nova offer an ecommerce business?](https://directory.readyscan.ai/entities/hey-nova-q139936327#company-answer-content-business-digital-agencies-f141c4cce2a44aed-business-answer-6375c820640ca718eaefbcdd74eb5260e81233179bb31661b490ddf351db9cb3) Hey Nova's usability consulting reviews digital products and systems across experience, design, accessibility and technical performance. Its assessment follows user paths, looks for broken journeys and visitor drop-off, and examines page speed, search foundations, security and connections to other systems. Findings are presented in a prioritized roadmap, rather than only as a list of issues. The agency's process includes discovery, systematic review, a plain-language report with findings ranked by impact and effort, and a walkthrough session. It says a review can lead, where appropriate, to implementation support or a full redesign. A Quick Clarity Review covers three core pages and is described as a one-week way to establish a baseline; the published information does not specify ecommerce-specific scope or results. Sources: https://heynova.io/en-ca/services/ux-and-strategy ## Buyer needs and company answers ### [B2B website strategy, design and development](https://directory.readyscan.ai/corpus/buyer-question/need-digital-agencies-b2b-websites) Coverage: supported. Hey Nova describes strategy-led website and digital-product design and development, with accessibility and usability built into its process. Its published work includes a range of organizational and learning-platform projects, though the available material does not establish a specific mid-sized B2B specialization. [Company answer](https://directory.readyscan.ai/entities/hey-nova-q139936327#company-answer-content-business-digital-agencies-f141c4cce2a44aed-business-answer-8e97abad478b6ac847b20839671b7db783322c5bb67d6e514806b7b13cdfbf11) Original public buyer question: Which digital agencies should a mid-sized B2B company consider for website strategy, design and development? Consider agencies internationally. [Retained AI observation](https://readyscan.ai/public-reports/industry/industry_1025a18d-10b5-40a2-8c2a-1f596a563f0c#industry-answer-q1_chatgpt) (2026-10-14T12:52:37.396Z) ### [Integrated paid media and lead generation](https://directory.readyscan.ai/corpus/buyer-question/need-digital-agencies-demand-generation) Coverage: partial. Hey Nova can contribute to the website, usability and digital-product parts of a lead-generation effort, including reviews of CRM, email, booking and workflow connections. The admitted information does not show that it manages paid search, paid social, or integrated advertising campaigns. [Company answer](https://directory.readyscan.ai/entities/hey-nova-q139936327#company-answer-content-business-digital-agencies-f141c4cce2a44aed-business-answer-b6e6d4360102b13d54042ead68ed29779b7022931874a09415e2bd8e31b64dfb) - Remaining information: The available company information does not establish paid-search or paid-social campaign management, advertising-budget ownership, campaign measurement, or integrated lead-generation results. A buyer seeking those services should confirm whether Hey Nova provides them or would work alongside a separate media agency. Original public buyer question: Which digital marketing agencies should a growing business shortlist for integrated paid search, paid social and lead-generation campaigns? Consider agencies internationally. [Retained AI observation](https://readyscan.ai/public-reports/industry/industry_1025a18d-10b5-40a2-8c2a-1f596a563f0c#industry-answer-q2_chatgpt) (2026-10-14T12:52:37.396Z) ### [Ecommerce redesign and conversion improvement](https://directory.readyscan.ai/corpus/buyer-question/need-digital-agencies-ecommerce-conversion) Coverage: partial. Hey Nova offers relevant usability, design, accessibility and technical reviews, with prioritized recommendations and optional implementation or redesign follow-on work. The admitted passages do not establish ecommerce-specific platform expertise, ongoing experimentation, or conversion-rate results. [Company answer](https://directory.readyscan.ai/entities/hey-nova-q139936327#company-answer-content-business-digital-agencies-f141c4cce2a44aed-business-answer-6375c820640ca718eaefbcdd74eb5260e81233179bb31661b490ddf351db9cb3) - Remaining information: The available passages do not identify ecommerce platform experience, checkout or merchandising projects, analytics and experimentation services, testing volume requirements, or measured conversion improvements. A buyer should verify whether Hey Nova's review and implementation scope fits the store platform and whether ongoing CRO testing is available. Original public buyer question: Which digital agencies should an ecommerce brand consider for a website redesign and conversion-rate optimisation? Consider agencies internationally. [Retained AI observation](https://readyscan.ai/public-reports/industry/industry_1025a18d-10b5-40a2-8c2a-1f596a563f0c#industry-answer-q3_chatgpt) (2026-10-14T12:52:37.396Z) ## Further reading - [B2B website strategy, design and development](https://directory.readyscan.ai/corpus/buyer-question/need-digital-agencies-b2b-websites) — 96 answers across 83 company profiles. - [Integrated paid media and lead generation](https://directory.readyscan.ai/corpus/buyer-question/need-digital-agencies-demand-generation) — 78 answers across 74 company profiles. - [Ecommerce redesign and conversion improvement](https://directory.readyscan.ai/corpus/buyer-question/need-digital-agencies-ecommerce-conversion) — 82 answers across 76 company profiles. ## Company sources - [Hey Nova website](https://heynova.io/) — heynova.io - [heynova.io/en-ca](https://heynova.io/en-ca) — heynova.io · [Related Ready Scan knowledge](https://readyscan.ai/sources/source-bd5f76f2e45f25c9) - [heynova.io/en-ca/about-us](https://heynova.io/en-ca/about-us) — heynova.io · [Related Ready Scan knowledge](https://readyscan.ai/sources/source-0be1ee847958c6f8) - [heynova.io/en-ca/our-work](https://heynova.io/en-ca/our-work) — heynova.io · [Related Ready Scan knowledge](https://readyscan.ai/sources/source-fd7b22c67da4e99c) - [heynova.io/en-ca/services/ux-and-strategy](https://heynova.io/en-ca/services/ux-and-strategy) — heynova.io · [Related Ready Scan knowledge](https://readyscan.ai/sources/source-3fb405866b2a38f2) ## Continue reading - Discover the bounded graph: https://readyscan.ai/api/v1/ai-search/discovery - Retrieve this entity evidence: https://readyscan.ai/api/v1/ai-search/entities/hey-nova-q139936327/evidence ## Publication boundary - This public-sourced record brings together company information and its sources. It is not an owner-managed profile. - Publication does not guarantee crawling, indexing, training inclusion, citation, recommendation, referral, or revenue.