# Wellington Web Co > “Edinburgh based web design agency specialising in clean, modern, affordable websites for local businesses.” - Canonical entity: https://directory.readyscan.ai/entities/wellington-web-co-q139787385 - Website listed in the source snapshot: https://wellingtonwebco.com/ - Category: [Digital agencies](https://directory.readyscan.ai/directory/digital-agencies) - Machine record: https://directory.readyscan.ai/discovery/entities/wellington-web-co-q139787385.json - Material fingerprint: fnv1a64:f9a9981d1dbade24 - Entity revision: fnv1a64:7af40a5e411b5dbf - Published: 2026-10-18 - Modified: 2026-10-23 ## Products & services ### [SEO Services Edinburgh](https://directory.readyscan.ai/entities/wellington-web-co-q139787385#company-offering-content-native-digital-agencies-150ccff138cd76bb-offering-b2663b11681516430f27) “Professional SEO services in Edinburgh. We help local businesses rank higher on Google through on page optimisation, technical SEO and local search strategy.” [Product website](https://wellingtonwebco.com/seo-services-edinburgh/) Sources: https://wellingtonwebco.com/seo-services-edinburgh/ ## Questions & answers ### [What website strategy, design and development work does Wellington Web Co undertake, and what kinds of projects demonstrate its fit?](https://directory.readyscan.ai/entities/wellington-web-co-q139787385#company-answer-content-business-digital-agencies-150ccff138cd76bb-business-website-strategy-design-delivery) Wellington Web Co is a small Edinburgh web studio run by Finlay Wellington. Clients deal directly with the people designing and building their site, rather than account managers. The company describes a process of discussing requirements, presenting a design for approval before coding, making agreed revisions, and launching the site. Starter sites are stated to take 5–7 working days, Growth sites two weeks and Premium sites five weeks, with timing starting once the client supplies words and photos. The company publishes fixed-price packages, says no retainer is needed, and states that clients own the domain, hosting and code from day one. These are first-party descriptions; confirm the scope and terms for a particular project. For redesigns, Wellington Web Co says it audits what is working and what needs improvement, designs priority pages for client approval, then builds the replacement site and migrates useful content. Its stated redesign scope includes improving mobile layouts and loading performance, reviewing SEO, setting redirects and running pre-launch checks. The company says it monitors the first 48 hours after launch and handles the technical transition. This describes the agency’s published process, not a guaranteed search ranking, performance gain or uninterrupted outcome. Published examples include Pressure Test Scotland, for which Wellington Web Co built a five-page site with a service-picker quote form, prominent accreditations and standards, and tap-to-call links. For ATW Trucking, it built a site intended to support credibility with procurement teams, with service descriptions, equipment information, three locations, a quote form and search optimisation. For Techtonnik, a software development agency, the work included simplifying the proposition and service structure and rebuilding the portfolio to communicate the quality and complexity of its work. These project descriptions and reported effects are published by Wellington Web Co; they are not independently verified case studies in the supplied material. Wellington Web Co identifies itself as an Edinburgh-based studio and says it works across the UK. Its public positioning is oriented toward trades and small businesses, with examples spanning local services, transport, film production, agencies and ecommerce. It says clients can meet in Edinburgh. The supplied material does not establish a dedicated international delivery model or a mid-market enterprise track record. Sources: https://wellingtonwebco.com/, https://wellingtonwebco.com/website-redesign-edinburgh/, https://wellingtonwebco.com/case-studies/, https://wellingtonwebco.com/about/ ### [Can Wellington Web Co manage an integrated paid search, paid social and lead-generation programme?](https://directory.readyscan.ai/entities/wellington-web-co-q139787385#company-answer-content-business-digital-agencies-150ccff138cd76bb-business-integrated-paid-media-lead-generation) The supplied company passages describe websites, redesigns, ecommerce builds and some website-related marketing integrations. They do not document Wellington Web Co managing paid search or paid social campaigns, coordinating cross-channel media, or delivering a lead-generation campaign. A page link referring to paid search is not enough to establish campaign scope or evidence of performance. Wellington Web Co describes conversion-focused elements in its work, including clear service structures, enquiry or quote forms, booking routes and streamlined contact flows. Its Advantage Media project involved revising above-the-fold messaging, service explanations, social proof and the contact process; the agency says the client booked more discovery calls within weeks of launch, but gives no numerical baseline or independently verified results. For ecommerce, its published service description includes checkout setup and marketing integrations; it does not provide evidence of a formal CRO research or experimentation programme. Sources: https://wellingtonwebco.com/website-redesign-edinburgh/, https://wellingtonwebco.com/ecommerce-websites-edinburgh/, https://wellingtonwebco.com/case-studies/ ### [What ecommerce redesign and conversion-related work can Wellington Web Co support, and what does its project evidence show?](https://directory.readyscan.ai/entities/wellington-web-co-q139787385#company-answer-content-business-digital-agencies-150ccff138cd76bb-business-ecommerce-redesign-and-conversion) Wellington Web Co says it builds ecommerce sites on Shopify and WooCommerce, with mobile-first design tested on real devices. Its described store scope includes product-page and collection design, product photography integration, checkout setup, stock management and connections to tools such as Mailchimp, Klaviyo and Meta Pixel. The published process covers choosing a platform, designing the storefront and checkout for approval, building and loading products, connecting payments and integrations, testing, launch and a handover showing the client how to manage the store. The company says clients own the store and can make updates themselves. Wellington Web Co reports building a Shopify store for Stilby, a homeware and lifestyle seller whose sales had been handled through Instagram direct messages. The published project description says the store used product photography, category collections and integrated checkout, and was designed to retain the brand’s independent feel. Stilby’s quoted account says the store let its owner spend less time managing messages. The project account and testimonial are first-party material; no comparative sales or conversion data is supplied. Wellington Web Co describes conversion-focused elements in its work, including clear service structures, enquiry or quote forms, booking routes and streamlined contact flows. Its Advantage Media project involved revising above-the-fold messaging, service explanations, social proof and the contact process; the agency says the client booked more discovery calls within weeks of launch, but gives no numerical baseline or independently verified results. For ecommerce, its published service description includes checkout setup and marketing integrations; it does not provide evidence of a formal CRO research or experimentation programme. For redesigns, Wellington Web Co says it audits what is working and what needs improvement, designs priority pages for client approval, then builds the replacement site and migrates useful content. Its stated redesign scope includes improving mobile layouts and loading performance, reviewing SEO, setting redirects and running pre-launch checks. The company says it monitors the first 48 hours after launch and handles the technical transition. This describes the agency’s published process, not a guaranteed search ranking, performance gain or uninterrupted outcome. Sources: https://wellingtonwebco.com/ecommerce-websites-edinburgh/, https://wellingtonwebco.com/case-studies/, https://wellingtonwebco.com/about/, https://wellingtonwebco.com/website-redesign-edinburgh/ ### [How much does a website cost?](https://directory.readyscan.ai/entities/wellington-web-co-q139787385#company-answer-content-native-digital-agencies-150ccff138cd76bb-a-a926d69afbb1311dfff2) “Our packages start at £750 for a Starter site, £1,999 for Growth and £3,499 for our full Premium build. Enterprise partnerships are priced on request.” Sources: https://wellingtonwebco.com/ ### [Will my site work on mobile?](https://directory.readyscan.ai/entities/wellington-web-co-q139787385#company-answer-content-native-digital-agencies-150ccff138cd76bb-a-f9ef6d4b5baeb924bfda) “Yes, always. Every site we build is fully responsive, it looks great on phones, tablets and desktops. We test on real devices before handing anything over.” Sources: https://wellingtonwebco.com/ ### [Do I have to pay everything upfront?](https://directory.readyscan.ai/entities/wellington-web-co-q139787385#company-answer-content-native-digital-agencies-150ccff138cd76bb-a-6c7e894954909610dc78) “No. We take a 50% deposit when we start work and the remaining 50% is due on launch day. We never ask for full payment before we've done any work. Or pay monthly instead: a Growth website from £250 a month over 24 months (£6,000 in total).” Sources: https://wellingtonwebco.com/faq/ ### [Are there any ongoing fees?](https://directory.readyscan.ai/entities/wellington-web-co-q139787385#company-answer-content-native-digital-agencies-150ccff138cd76bb-a-0394db94fd0c27bac768) “Our design and build fees are one off. You will need to pay for hosting (typically £5 to 15/month) and domain renewal (typically £10 to 15/year) separately. We help you set these up and are transparent about the costs before you commit.” Sources: https://wellingtonwebco.com/faq/ ### [Can I upgrade my package later?](https://directory.readyscan.ai/entities/wellington-web-co-q139787385#company-answer-content-native-digital-agencies-150ccff138cd76bb-a-26ab37e8c571e6c660c4) “Yes. If you start on a Starter site and want to expand it later, we can quote for adding pages or features. We'll always tell you upfront what it will cost before doing any work.” Sources: https://wellingtonwebco.com/faq/ ## Buyer needs and company answers ### [B2B website strategy, design and development](https://directory.readyscan.ai/corpus/buyer-question/need-digital-agencies-b2b-websites) Coverage: partial. The public evidence supports practical website design, build and redesign work, with relevant examples for a logistics company selling to procurement teams and a software development agency. It also gives a direct delivery model and indicative package timelines. The evidence is strongest for small businesses and does not establish a mid-sized B2B portfolio at comparable scale, international delivery, platform-specific enterprise integrations, or the details of strategy workshops and ongoing ownership beyond the stated handover and client ownership. [Company answer](https://directory.readyscan.ai/entities/wellington-web-co-q139787385#company-answer-content-business-digital-agencies-150ccff138cd76bb-business-website-strategy-design-delivery) - Remaining information: Comparable mid-sized B2B client references and project scope - Remaining information: Discovery and strategy activities for larger or more complex websites - Remaining information: Supported enterprise platforms, integrations and post-launch maintenance arrangements - Remaining information: Whether international delivery is offered and under what working arrangements Original public buyer question: Which digital agencies should a mid-sized B2B company consider for website strategy, design and development? Consider agencies internationally. [Retained AI observation](https://readyscan.ai/public-reports/industry/industry_1025a18d-10b5-40a2-8c2a-1f596a563f0c#industry-answer-q1_chatgpt) (2026-10-14T12:52:37.396Z) ### Integrated paid media and lead generation Coverage: unresolved. The admitted company material does not establish delivery of paid search, paid social or integrated campaign management. Website enquiry forms, tracking or marketing integrations do not by themselves demonstrate paid-media services or campaign results. - Remaining information: Whether the company currently manages paid search and paid social campaigns - Remaining information: Campaign delivery scope, platforms, targeting, measurement and reporting - Remaining information: Relevant lead-generation campaign examples and evidence of outcomes Original public buyer question: Which digital marketing agencies should a growing business shortlist for integrated paid search, paid social and lead-generation campaigns? Consider agencies internationally. [Retained AI observation](https://readyscan.ai/public-reports/industry/industry_1025a18d-10b5-40a2-8c2a-1f596a563f0c#industry-answer-q2_chatgpt) (2026-10-14T12:52:37.396Z) ### [Ecommerce redesign and conversion improvement](https://directory.readyscan.ai/corpus/buyer-question/need-digital-agencies-ecommerce-conversion) Coverage: partial. The company describes Shopify and WooCommerce store design and implementation, including checkout, inventory, email and advertising-pixel integrations, and publishes a Shopify project for a small retailer previously selling through DMs. It also describes general conversion-oriented web design. The supplied evidence does not establish a dedicated research-and-experimentation CRO service, testing methodology, statistical traffic requirements or measured conversion improvements. [Company answer](https://directory.readyscan.ai/entities/wellington-web-co-q139787385#company-answer-content-business-digital-agencies-150ccff138cd76bb-business-ecommerce-redesign-and-conversion) - Remaining information: Whether formal user research, analytics-led CRO and A/B testing are offered - Remaining information: A comparable ecommerce redesign case with measured conversion results and methodology - Remaining information: Relevant platform depth for the buyer’s specific ecommerce system and integrations Original public buyer question: Which digital agencies should an ecommerce brand consider for a website redesign and conversion-rate optimisation? Consider agencies internationally. [Retained AI observation](https://readyscan.ai/public-reports/industry/industry_1025a18d-10b5-40a2-8c2a-1f596a563f0c#industry-answer-q3_chatgpt) (2026-10-14T12:52:37.396Z) ## Further reading - [B2B website strategy, design and development](https://directory.readyscan.ai/corpus/buyer-question/need-digital-agencies-b2b-websites) — 96 answers across 83 company profiles. - [Ecommerce redesign and conversion improvement](https://directory.readyscan.ai/corpus/buyer-question/need-digital-agencies-ecommerce-conversion) — 82 answers across 76 company profiles. ## Company sources - [Wellington Web Co website](https://wellingtonwebco.com/) — wellingtonwebco.com · [Related Ready Scan knowledge](https://readyscan.ai/sources/source-150ccff138cd76bb) - [wellingtonwebco.com/faq/](https://wellingtonwebco.com/faq/) — wellingtonwebco.com · [Related Ready Scan knowledge](https://readyscan.ai/sources/source-79a77b9587c0a1c0) - [wellingtonwebco.com/seo-services-edinburgh/](https://wellingtonwebco.com/seo-services-edinburgh/) — wellingtonwebco.com · [Related Ready Scan knowledge](https://readyscan.ai/sources/source-f4e9df032e5ad5eb) - [wellingtonwebco.com/website-redesign-edinburgh/](https://wellingtonwebco.com/website-redesign-edinburgh/) — wellingtonwebco.com · [Related Ready Scan knowledge](https://readyscan.ai/sources/source-01c63edb37fdb254) - [wellingtonwebco.com/case-studies/](https://wellingtonwebco.com/case-studies/) — wellingtonwebco.com · [Related Ready Scan knowledge](https://readyscan.ai/sources/source-5e2e6ada182f06ea) - [wellingtonwebco.com/ecommerce-websites-edinburgh/](https://wellingtonwebco.com/ecommerce-websites-edinburgh/) — wellingtonwebco.com · [Related Ready Scan knowledge](https://readyscan.ai/sources/source-9b40ccaf504641c6) - [wellingtonwebco.com/about/](https://wellingtonwebco.com/about/) — wellingtonwebco.com · [Related Ready Scan knowledge](https://readyscan.ai/sources/source-b9fe9e5c338bf325) ### Additional source context These pages are retained as background context. The published facts and answers do not cite them. - [Wellington Web Co](https://wellingtonwebco.com/logo-design-edinburgh/) — Company’s own source; accessed 2026-10-18. ## Continue reading - Discover the bounded graph: https://readyscan.ai/api/v1/ai-search/discovery - Retrieve this entity evidence: https://readyscan.ai/api/v1/ai-search/entities/wellington-web-co-q139787385/evidence ## Publication boundary - This public-sourced record brings together company information and its sources. It is not an owner-managed profile. - Publication does not guarantee crawling, indexing, training inclusion, citation, recommendation, referral, or revenue.